Cross-Sell
A plain-English definition from the DeployIT insurance technology glossary.
In short: Offering insurance to an institution's existing customers based on their profile and life events.
Related terms
- Bancassurance
- The distribution of insurance products through banks.
- Persistency
- The share of policies still active at defined anniversaries (13th/25th month).
See it in practice
See this concept working in software
DeployIT puts quoting, issuance, renewals, claims and commissions on one platform built for Indian insurance distribution.