Deployit

Launch insurance products in weeks, not quarters.

A single platform to design, distribute, and renew insurance: embedded into your channels, configured by your team, governed by IRDAI standards.

  • 2-4 wksTo your first launch
  • IRDAIAligned by design
  • 100%White-labelled
Built for regulated insurance distribution in India
  • IRDAI-aligned platform
  • 35+ insurers, 200+ products
  • AES-256 encryption
  • India data residency

How partners go live

A structured onboarding path that handles carrier integrations, regulatory setup, and partner UX in parallel, so you ship faster without skipping anything that matters.

  1. 1Week 1

    Discovery & scoping

    We map your distribution channels, target segments, and product mix. Carriers are shortlisted on appetite, commercials, and integration readiness.

    • Use-case workshop
    • Carrier shortlist
    • Product roadmap
  2. 2Weeks 1-2

    Technical integration

    One API surface for quote, issue, claim, and renewal, regardless of how many carriers sit behind it. Sandbox, test credentials, and SDKs on day one.

    • Single API contract
    • Sandbox & test data
    • Webhook events
  3. 3Weeks 2-3

    Configuration & UX

    Branding, journey rules, eligibility logic, and partner underwriting parameters configured without code. Embedded widgets or full standalone flows.

    • White-label theming
    • Journey builder
    • A/B test ready
  4. 4Weeks 3-4

    Go-live & scale

    Production cutover with monitored rollout, regulatory reporting hooks active, and a dedicated success team for the first 90 days.

    • Phased rollout
    • Live MIS dashboard
    • Dedicated success team
Deployit

Built for serious insurance distribution.

An infrastructure platform engineered from the ground up for banks, NBFCs, and fintechs that want to launch insurance without owning the regulatory or carrier complexity.

  • Built-in compliance & audit workflows
  • API-first embedded insurance infrastructure
  • Real-time policy issuance & reconciliation
  • Faster go-live for banks & insurance companies
  • Scalable distribution across channels
  • Unified onboarding, underwriting & issuance
  • Enterprise-grade security & governance
Our team has spent years inside India's largest banks and insurers. We know exactly what slows down a product launch, and we've engineered every shortcut into the platform.

The Deployit founding team

Ex-banking and insurance leadership

Ship product changes without shipping code.

Eligibility rules, pricing logic, journey branches, and partner-specific underwriting, all editable by your product team. Engineering owns the integration once; the business owns iteration after.

  • Visual rule builder

    Drag-and-drop eligibility, exclusions, and discount logic. Test in sandbox, promote to production with one click.

  • Low-code for edge cases

    When rules aren't enough, drop into JavaScript expressions for custom logic, same UI, no separate deployment.

  • Versioning & rollback

    Every change tracked. Audit who changed what, when, and roll back instantly if a rule misbehaves in production.

ship-product

Choose how you ship insurance.

Three deployment models, same platform, same APIs, same regulatory backbone. Start with one, expand as your distribution matures.

  • Embedded

    Insurance offers placed contextually inside your existing flows, at checkout, post-loan disbursal, or alongside a transaction. Customers stay in your app the whole way.

    • Native SDKs & widgets
    • Event-driven trigger logic
    • Single-tap purchase
  • White-label

    Your brand, your domain, our backend. Full insurance journey with your visual identity, hosted independently or behind your CDN.

    • Configurable theme system
    • Custom domain & email sender
    • End-to-end branded UX
  • Standalone

    Launch a standalone insurance product fast. We provide the full distribution surface; you provide the brand and audience.

    • Hosted distribution storefront
    • Marketing-ready landing pages
    • Built-in agent management

An AI layer that moves with your customer.

Every quote, claim, and renewal is augmented by models trained on Indian insurance behaviour, so partners ship outcomes, not just infrastructure.

  • Risk-scored underwriting in milliseconds

    Models score each proposal against age, BMI, pre-existing disease and occupation in real time. 85% of retail health cases clear straight through; the rest reach underwriters with full context.

  • Lapsation prediction and renewal nudges

    Persistency models flag at-risk policies weeks before expiry and trigger the right nudge across WhatsApp, SMS and RM queues. Distributors lift persistency by up to 12 points.

  • Smart product matching by customer signal

    Suitability scoring reads risk profile, life stage and channel context to surface the right cover first. Targeted matching lifts cross-sell conversion 4x over untargeted offers.

  • Automated claims triage and document parsing

    OCR reads uploaded bills and discharge summaries, validates them against the claim type and flags deficiencies instantly. Cashless pre-auth turnaround drops by 40%.

Cost-effective and faster go-to-market.

Our platform provides a budget-friendly and rapid solution for banks and insurance partners to launch products. Transition from idea to deployment in record time.

  • Low upfront integration costs

    One integration fronts 35+ insurers and 200+ products. Build once against a single API instead of carrier by carrier, and skip the 12 to 18 engineer in-house build.

  • 3x faster time to market

    White-label portals go live in 2 to 4 weeks; embedded API journeys in 6 to 8. Launch a credit-linked policy in weeks, not the quarters a from-scratch build takes.

  • Predictable, scalable pricing

    A platform fee plus per-policy pricing that tracks your volumes. No per-carrier licensing surprises, and no maintenance team to staff as insurer APIs change.

Bank-grade security by design.

Every transaction, document, and customer record is protected by enterprise-grade infrastructure, built around the assumption that no system is ever fully trusted, and every action must be verifiable.

  • End-to-end encryption

    AES-256 at rest, TLS 1.3 in transit. Sensitive fields like medical history and KYC documents use separate, field-level encryption keys.

  • PII tokenization

    Aadhaar, PAN, and policy numbers are tokenized at ingestion. Internal systems operate on tokens, raw identifiers are never logged or cached.

  • Disaster recovery & business continuity

    Multi-region backups with defined RPO and RTO commitments. Automated failover, regular DR drills, and incident playbooks aligned with regulatory breach-notification timelines.

  • Zero-trust access control

    Every internal service authenticates per-request. SSO and MFA enforced for partner teams, with role-based permissions scoped to the minimum required.

  • Immutable audit trails

    Every read, write, and access event is logged to append-only storage, tamper-evident and queryable for regulatory review or forensic investigation.

  • Continuous penetration testing

    Quarterly third-party VAPT cycles plus a responsible disclosure program. Findings are tracked publicly with remediation SLAs.

IRDAI aligned

The platform is engineered around current insurance regulatory frameworks in India, so partners can focus on distribution and customer experience, not on building compliance infrastructure from scratch.

  • Regulator-aligned workflows

    Built around IRDAI guidelines

  • Distribution-model ready

    Web aggregator & corporate agency

  • Digital KYC infrastructure

    Aadhaar, PAN & video verification

  • Data protection ready

    DPDP Act 2023 architecture

  • ABHA integration

    Ayushman Bharat Health Account

  • eIA support

    e-Insurance Account ready

A family, representing the customers Deployit partners serve

Ready to scale your insurance distribution?

Join the next generation of financial platforms shipping insurance journeys on Deployit. A 30-minute walkthrough on your own use case.

Or talk to sales

Step 1 · Pick a date

Book a 30-min demo

30 minutes UTC
June 2026
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Mon-Fri, 10:00-23:30 IST. Past dates and weekends are unavailable.